Trends · data through September 2026

Health & Beauty trends in Omaha, NE-IA

Iceflower tracks 740 stores from 556 health & beauty chains in Omaha, NE-IA. Massage Envy grew fastest over the last year, ahead of CHI Health and Visionworks.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
556
Tracked stores
740
Consumer panel
130M+

Growth ranking

Fastest-growing tracked health & beauty chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Massage Envy and CHI Health sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 M Massage Envy logo Massage Envy - +11.3%
2 C CHI Health logo CHI Health ▲1 +8.6%
3 V Visionworks logo Visionworks ▲1 +3.5%
4 S Sally Beauty logo Sally Beauty ▲1 +3.4%
5 U Ulta Beauty logo Ulta Beauty - +3.3%
6 R Regal Nails logo Regal Nails ▲1 +3.0%
7 S Supercuts logo Supercuts ▲1 +2.0%
8 G GNC logo GNC - +0.5%
9 W Walgreens logo Walgreens - -0.8%
10 B Banfield Pet Hospital logo Banfield Pet Hospital ▲1 -1.5%
11 S Sport Clips Haircuts logo Sport Clips Haircuts - -2.7%
12 A America's Best Contacts & Eyeglasses logo America's Best Contacts & Eyeglasses ▼1 -3.9%
13 G Genesis Health Clubs logo Genesis Health Clubs ▲1 -4.8%
14 O Orangetheory Fitness logo Orangetheory Fitness ▼1 -7.6%
15 S SalonCentric logo SalonCentric - -8.4%

Store footprint

Store map

740 tracked store locations in Omaha, NE-IA, colored by category.

Top tracked chains by store count

More trends

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