Growth
Sally Beauty against its category
The biggest tracked US beauty stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Sally Beauty's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
U
Ulta Beauty
|
+0.1% |
| 2 |
B
Bath & Body Works
|
-2.7% |
| 3 |
S
SEPHORA
|
-0.8% |
| 4 |
S
Sally Beauty
|
-4.6% |
| 5 |
C
CosmoProf
|
-2.9% |
| 6 |
S
SalonCentric
|
-4.4% |
| 7 | S Super Beauty | +3.7% |
| 8 |
B
Buff City Soap
|
-2.6% |
| 9 |
M
MAC Cosmetics
|
-6.6% |
| 10 | B Beauty Depot | +11.6% |
Share of tracked category spend, indexed
Store footprint
Store map
1,391 tracked Sally Beauty locations across 44 US states.
Tracked stores by state
- Texas 145
- Florida 144
- California 113
- Ohio 99
- North Carolina 72
- Pennsylvania 70
- Georgia 56
- Illinois 51
- Virginia 45
- Arizona 44
- Michigan 42
- Indiana 41
- Alabama 34
- New York 34
- Colorado 33
- New Jersey 32
- Washington 31
- Tennessee 30
- Utah 30
- Kentucky 28
- South Carolina 28
- Maryland 27
- Oregon 19
- Wisconsin 17
- Idaho 15
- Nevada 15
- Iowa 13
- New Mexico 13
- Missouri 10
- Connecticut 9
- Maine 7
- Louisiana 6
- Arkansas 5
- Delaware 5
- Kansas 5
- Mississippi 5
- Oklahoma 4
- Alaska 3
- Hawaii 3
- West Virginia 3
- Wyoming 2
- Nebraska 1
- New Hampshire 1
- Vermont 1
Customer overlap
Who shops at Sally Beauty
Tracked chains Sally Beauty customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends