Growth
Massage Envy against its category
The biggest tracked US massage salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Massage Envy's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
|
-4.8% |
| 2 |
E
|
- |
| 3 | T The NOW Massage | - |
| 4 | T Treat Your Feet Buckhead | -10.4% |
| 5 | A Asian Massage | -15.7% |
| 6 | R Relax the Feet | -7.0% |
| 7 | O Oriental Massage | -0.0% |
| 8 | F Footy Rooty | +1.5% |
| 9 | A Advanced Fuller School | -20.7% |
| 10 | H Home Spa | +5.7% |
Share of tracked category spend, indexed
Store footprint
Store map
1,044 tracked Massage Envy locations across 47 US states and DC.
Tracked stores by state
- California 143
- Texas 111
- Florida 110
- Illinois 48
- North Carolina 48
- Arizona 42
- Virginia 39
- New Jersey 38
- Ohio 34
- Georgia 32
- Maryland 28
- Colorado 26
- New York 25
- Pennsylvania 23
- Tennessee 22
- Washington 22
- Indiana 21
- Missouri 18
- South Carolina 18
- Massachusetts 16
- Nevada 16
- Connecticut 14
- Minnesota 14
- Alabama 13
- Louisiana 12
- Utah 12
- Wisconsin 11
- Michigan 10
- Kentucky 9
- New Mexico 9
- Kansas 8
- Mississippi 6
- Nebraska 6
- Hawaii 5
- Idaho 5
- Rhode Island 5
- Delaware 4
- Iowa 4
- Oklahoma 4
- Arkansas 3
- New Hampshire 2
- West Virginia 2
- Alaska 1
- District of Columbia 1
- Maine 1
- Montana 1
- Oregon 1
- Vermont 1
Customer overlap
Who shops at Massage Envy
Tracked chains Massage Envy customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends