Trends · data through July 2026

Health & Beauty trends in New York

Iceflower tracks 3,135 stores from 1,498 health & beauty chains in New York. VIP Nails grew fastest over the last year, ahead of WellNow Urgent Care and Massage Envy.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
1,498
Tracked stores
3,135
Consumer panel
130M+

Growth ranking

Fastest-growing tracked health & beauty chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. VIP Nails and WellNow Urgent Care sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 V VIP Nails ▲1 +18.7%
2 W WellNow Urgent Care logo WellNow Urgent Care ▲2 +15.2%
3 M Massage Envy logo Massage Envy ▲3 +12.0%
4 L LensCrafters logo LensCrafters ▲2 +11.0%
5 B Banfield Pet Hospital logo Banfield Pet Hospital ▲1 +10.6%
6 S SEPHORA logo SEPHORA ▲2 +9.9%
7 K Kelly's Pharmacy ▼1 +7.9%
8 G Great Clips logo Great Clips ▲4 +6.8%
9 G Get Air Trampoline Park logo Get Air Trampoline Park ▲1 +6.7%
10 Y YMCA logo YMCA - +3.3%
11 C CVS Pharmacy logo CVS Pharmacy - +3.2%
12 W Walgreens logo Walgreens - +2.5%
13 U Ulta Beauty logo Ulta Beauty ▲1 +1.7%
14 T The Vitamin Shoppe logo The Vitamin Shoppe - +1.3%
15 D Duane Reade - +0.3%

Store footprint

Store map

3,135 tracked store locations in New York, colored by category.

Top tracked chains by store count

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