Trends · data through July 2026

Food & Drink trends in Decatur, IL

Iceflower tracks 128 stores from 90 food & drink chains in Decatur, IL. Domino's Pizza grew fastest over the last year, ahead of Krekels Custard and Casey's.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
90
Tracked stores
128
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Domino's Pizza and Krekels Custard sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 D Domino's Pizza logo Domino's Pizza ▲2 +5.6%
2 K Krekels Custard - +2.8%
3 C Casey's logo Casey's - +1.9%
4 D Dairy Queen - +0.8%
5 M McDonald's logo McDonald's - -1.9%
6 S Steak 'n Shake logo Steak 'n Shake - -4.6%
7 A Arby's logo Arby's - -5.7%
8 B Burger King logo Burger King ▼1 -7.8%
9 J Jimmy John's logo Jimmy John's - -8.2%
10 S Subway logo Subway ▼1 -15.6%
  • Restaurant
  • Fast Food Restaurant
  • Pizzaria
  • Sandwich Shop
  • Coffee Shop
  • Casual Eatery
  • Chicken Restaurant
  • Other categories

Store footprint

Store map

128 tracked store locations in Decatur, IL, colored by category.

  • Restaurant (44)
  • Fast Food Restaurant (28)
  • Pizzaria (20)
  • Sandwich Shop (10)
  • Coffee Shop (7)
  • Casual Eatery (5)
  • Chicken Restaurant (4)
  • Other categories

Top tracked chains by store count

More trends

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