Growth
Talbots against its category
The biggest tracked US clothing stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Talbots's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
R
Ross Dress for Less
|
+7.4% |
| 2 |
B
Burlington
|
+3.9% |
| 3 |
O
Old Navy
|
+0.7% |
| 4 |
A
American Eagle
|
-10.1% |
| 5 |
V
Victoria's Secret
|
+3.5% |
| 6 |
L
lululemon
|
+7.8% |
| 7 |
H
H&M
|
-7.1% |
| 8 |
Z
Zara
|
-1.1% |
| 9 |
M
Men's Wearhouse
|
-3.3% |
| 10 |
D
dd's DISCOUNTS
|
- |
| 79 |
T
Talbots
|
-1.4% |
Share of tracked category spend, indexed
Store footprint
Store map
55 tracked Talbots locations across 17 US states.
Customer overlap
Who shops at Talbots
Tracked chains Talbots customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
J
J.Jill
85
J.Jill
85
J
J.McLaughlin
47
E
Ethan Allen
38
L
Lilly Pulitzer
32
Lilly Pulitzer
32
H
Harris Foot & Ankle
28
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