Growth
Talbots against its category
The biggest tracked US women's classic chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Talbots's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
Maurices
|
+5.6% |
| 2 |
L
LOFT
|
-0.2% |
| 3 |
C
Chico's
|
-0.9% |
| 4 |
T
Talbots
|
+8.5% |
| 5 |
L
Lane Bryant
|
-2.7% |
| 6 |
W
White House Black Market
|
-7.7% |
| 7 |
T
Tommy Bahama
|
-43.8% |
| 8 |
J
J.Jill
|
+10.4% |
| 9 |
A
Ann Taylor
|
+11.4% |
| 10 | C Country Store | - |
Share of tracked category spend, indexed
Store footprint
Store map
440 tracked Talbots locations across 44 US states.
Tracked stores by state
- Florida 32
- Pennsylvania 31
- Texas 31
- North Carolina 27
- Massachusetts 24
- New York 22
- California 21
- Georgia 20
- New Jersey 20
- Ohio 20
- Virginia 16
- Illinois 15
- South Carolina 15
- Michigan 14
- Connecticut 12
- Tennessee 12
- Maryland 10
- Minnesota 9
- Alabama 7
- Arizona 7
- Indiana 7
- New Hampshire 7
- Kentucky 6
- Missouri 6
- Maine 5
- Wisconsin 5
- Delaware 4
- Oklahoma 4
- Colorado 3
- Louisiana 3
- Mississippi 3
- West Virginia 3
- Iowa 2
- Kansas 2
- Nevada 2
- Oregon 2
- Rhode Island 2
- Vermont 2
- Washington 2
- Arkansas 1
- Idaho 1
- Nebraska 1
- New Mexico 1
- Utah 1
Customer overlap
Who shops at Talbots
Tracked chains Talbots customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends