Trends · data through July 2026

Food & Drink trends in Naples-Marco Island, FL

Iceflower tracks 563 stores from 451 food & drink chains in Naples-Marco Island, FL. Royal Scoop grew fastest over the last year, ahead of Wingstop and First Watch.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
451
Tracked stores
563
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Royal Scoop and Wingstop sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 R Royal Scoop ▲2 +17.0%
2 W Wingstop logo Wingstop - +14.8%
3 F First Watch logo First Watch ▲2 +2.2%
4 T Taco Bell logo Taco Bell ▲1 +1.8%
5 C Culver's logo Culver's - -1.1%
6 D Dunkin' logo Dunkin' - -2.5%
7 O Outback Steakhouse logo Outback Steakhouse - -2.9%
8 S Subway logo Subway ▲1 -3.1%
9 M McDonald's logo McDonald's - -3.1%
10 C Chick-fil-A logo Chick-fil-A - -4.7%
11 P Pollo Tropical logo Pollo Tropical - -5.4%
12 S Starbucks logo Starbucks - -7.7%
13 P Panera Bread logo Panera Bread - -7.7%
14 J Jimmy John's logo Jimmy John's - -7.7%
15 T Tropical Smoothie Cafe logo Tropical Smoothie Cafe ▼1 -8.6%

Store footprint

Store map

563 tracked store locations in Naples-Marco Island, FL, colored by category.

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.