Growth
HOTWORX against its category
The biggest tracked US fitness studios chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks HOTWORX's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
CorePower Yoga
|
-10.2% |
| 2 |
B
Body Alive
|
- |
| 3 | H House of Yoga | - |
| 4 | C CrossFit Valor | -12.2% |
| 5 |
C
Club Pilates
|
-24.1% |
| 6 | C CrossFit Multiply | -27.1% |
| 7 |
M
Miami Life Center
|
-3.1% |
| 8 | I Iron Tide CrossFit | -23.1% |
| 9 | P Post Falls Yoga | - |
| 10 | Y Yoga Solace Club | -26.0% |
| 11 |
H
HOTWORX
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
12 tracked HOTWORX locations across 9 US states.
Tracked stores by state
- Indiana 2
- New York 2
- Ohio 2
- California 1
- Florida 1
- Kentucky 1
- Mississippi 1
- Nebraska 1
- Tennessee 1
Customer overlap
Who shops at HOTWORX
Tracked chains HOTWORX customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
H
House of Dogs
100
H
Hudson Valley Credit Union
83
Hudson Valley Credit Union
83
M
Market Bistro
67
T
Tipsy Moose
64
B
Bakers
63
Bakers
63
J
Junior's
62
More trends