Trends · data through September 2026

Leisure & Travel trends in Wisconsin

Iceflower tracks 2,581 stores from 2,172 leisure & travel chains in Wisconsin. TownePlace Suites grew fastest over the last year, ahead of SpringHill Suites and Staybridge Suites.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
2,172
Tracked stores
2,581
Consumer panel
130M+

Growth ranking

Fastest-growing tracked leisure & travel chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. TownePlace Suites and SpringHill Suites sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 T TownePlace Suites logo TownePlace Suites ▲7 +14.6%
2 S SpringHill Suites logo SpringHill Suites ▲2 +12.0%
3 S Staybridge Suites logo Staybridge Suites ▲2 +11.9%
4 R Rogers Cinema 8 - +5.3%
5 F Fairfield Inn & Suites logo Fairfield Inn & Suites - +4.8%
6 M Motel 6 logo Motel 6 ▲3 +4.5%
7 G GameStop logo GameStop - +3.8%
8 M Marcus Theatres logo Marcus Theatres - +1.3%
9 C Country Inn & Suites logo Country Inn & Suites ▲1 -0.2%
10 H Holiday Inn logo Holiday Inn ▲2 -3.8%
11 C Choice Hotels logo Choice Hotels - -5.8%
12 A AmericInn logo AmericInn - -5.8%
13 H Holiday Inn Express & Suites logo Holiday Inn Express & Suites - -7.3%
14 S Super 8 logo Super 8 ▲2 -8.4%
15 D Days Inn logo Days Inn ▲1 -10.5%

Store footprint

Store map

2,581 tracked store locations in Wisconsin, colored by category.

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.

Working in casinos and gaming? See consumer transaction data for casinos and gaming →