Trends · data through July 2026

Gas & Auto trends in Wisconsin

Iceflower tracks 1,096 stores from 338 gas & auto chains in Wisconsin. Cenex grew fastest over the last year, ahead of Discount Tire and Krist Food Mart.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
338
Tracked stores
1,096
Consumer panel
130M+

Growth ranking

Fastest-growing tracked gas & auto chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Cenex and Discount Tire sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 C Cenex logo Cenex - +14.3%
2 D Discount Tire logo Discount Tire ▲1 +11.7%
3 K Krist Food Mart logo Krist Food Mart - +11.5%
4 L Love's Travel Stop logo Love's Travel Stop ▲2 +11.3%
5 U U-Haul Neighborhood Dealer logo U-Haul Neighborhood Dealer - +11.2%
6 S Shell logo Shell ▲1 +11.1%
7 T Tires Plus - +10.6%
8 J Jiffy Lube logo Jiffy Lube ▲1 +10.5%
9 M Mister Car Wash logo Mister Car Wash ▲1 +10.4%
10 C Citgo logo Citgo - +10.1%
11 E Enterprise Rent-A-Car logo Enterprise Rent-A-Car - +8.7%
12 O O'Reilly Auto Parts logo O'Reilly Auto Parts ▲1 +6.4%
13 N NAPA Auto Parts logo NAPA Auto Parts - +6.3%
14 V Valvoline Instant Oil Change logo Valvoline Instant Oil Change - +4.0%
15 M Mobil logo Mobil - +3.5%

Store footprint

Store map

1,096 tracked store locations in Wisconsin, colored by category.

Top tracked chains by store count

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