Trends · data through July 2026

Retail & consumer trends in Wildwood-The Villages, FL

Iceflower tracks 377 stores from 268 retail and consumer chains in Wildwood-The Villages, FL. Dollar General grew fastest over the last year, ahead of CVS Pharmacy and Burger King.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
268
Tracked stores
377
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Dollar General and CVS Pharmacy sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 D Dollar General logo Dollar General ▲1 +10.3%
2 C CVS Pharmacy logo CVS Pharmacy ▼1 +2.6%
3 B Burger King logo Burger King ▲3 +0.9%
4 S Starbucks logo Starbucks ▲1 +0.2%
5 D Dollar Tree logo Dollar Tree ▲1 -0.3%
6 M Marco's Pizza logo Marco's Pizza ▲1 -0.5%
7 W Walmart logo Walmart - -1.4%
8 A ALDI logo ALDI ▲1 -2.5%
9 D Darrell's Diner ▲1 -3.9%
10 S Shell logo Shell ▲1 -3.9%
11 P Publix logo Publix - -4.1%
12 M McDonald's logo McDonald's ▲1 -9.7%
13 K KFC logo KFC - -10.1%
14 W Walgreens logo Walgreens ▲1 -11.0%
15 S Sunoco logo Sunoco ▲1 -13.0%

Store footprint

Store map

377 tracked store locations in Wildwood-The Villages, FL, colored by category group.

Top tracked chains by store count

More trends

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