Trends · data through September 2026

Burger Chains in New York-Newark-Jersey City, NY-NJ

Iceflower tracks 1,641 stores from 228 burger chains in New York-Newark-Jersey City, NY-NJ. Brooklyn Diner grew fastest over the last year, ahead of Wayback Burgers and Burger Joint.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
228
Tracked stores
1,641
Consumer panel
130M+

Growth ranking

Fastest-growing tracked burger chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Brooklyn Diner and Wayback Burgers sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 B Brooklyn Diner - +12.4%
2 W Wayback Burgers logo Wayback Burgers ▲2 +12.1%
3 B Burger Joint ▲2 +10.9%
4 B Burger 25 logo Burger 25 ▲2 +8.7%
5 S Shake Shack logo Shake Shack - +5.3%
6 F Five Guys logo Five Guys - +5.0%
7 M McDonald's logo McDonald's - +1.9%
8 B Burger King logo Burger King - +1.2%
9 J Johnny Rockets logo Johnny Rockets ▲1 -0.3%
10 T The Habit Burger Grill logo The Habit Burger Grill ▲1 -0.8%
11 B BurgerFi logo BurgerFi ▲1 -1.7%
12 H Holy Cow ▲1 -5.3%
13 W White Castle logo White Castle - -6.7%
14 W Wendy's logo Wendy's - -8.4%
15 B Burgerology Midtown ▼1 -8.7%
  • McDonald's
  • Wendy's
  • Burger King
  • Shake Shack
  • Five Guys
  • White Castle
  • Burger 25
  • Other tracked chains

Store footprint

Store map

1,641 tracked store locations in New York-Newark-Jersey City, NY-NJ. The 7 largest tracked chains are highlighted.

  • McDonald's (483)
  • Wendy's (209)
  • Burger King (307)
  • Shake Shack (78)
  • Five Guys (87)
  • White Castle (54)
  • Burger 25 (4)
  • Other tracked chains

Top tracked chains by store count

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