Growth
Dallas Cowboys Pro Shop against its category
The biggest tracked US team & fan merchandise chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Dallas Cowboys Pro Shop's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
L
Lids
|
+1.0% |
| 2 |
R
Rally House
|
-0.5% |
| 3 |
P
Pro Image Sports
|
-3.5% |
| 4 |
A
Alumni Hall
|
+5.2% |
| 5 | J Just Sports | - |
| 6 |
T
The BFLO Store
|
+16.9% |
| 7 |
V
VolShop
|
-6.1% |
| 8 |
P
Packers Pro Shop
|
-12.3% |
| 9 | D Dallas Cowboys Pro Shop | - |
| 10 | S Sports Fever | -17.3% |
Share of tracked category spend, indexed
Store footprint
Store map
20 tracked Dallas Cowboys Pro Shop locations across 2 US states.
Tracked stores by state
- Texas 19
- New Mexico 1
Customer overlap
Who shops at Dallas Cowboys Pro Shop
Tracked chains Dallas Cowboys Pro Shop customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
H
HEB Blooms
56
M
Market Street Garden Center
52
A
AT&T Stadium
52
AT&T Stadium
52
T
The Shack Wings & Brews
50
T
Texas Rangers
50
Texas Rangers
50
More trends