Trends · data through September 2026

Hotels & Rentals in Austin-Round Rock-San Marcos, TX

Iceflower tracks 243 stores from 156 hotels & rentals in Austin-Round Rock-San Marcos, TX. Best Western grew fastest over the last year, ahead of Fairfield Inn & Suites and Holiday Inn Express & Suites.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
156
Tracked stores
243
Consumer panel
130M+

Growth ranking

Fastest-growing tracked hotels & rentals

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Best Western and Fairfield Inn & Suites sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 B Best Western logo Best Western ▲1 +17.5%
2 F Fairfield Inn & Suites logo Fairfield Inn & Suites ▲4 +16.2%
3 H Holiday Inn Express & Suites logo Holiday Inn Express & Suites ▲1 +9.9%
4 A Aloft logo Aloft ▲3 +7.9%
5 S SpringHill Suites logo SpringHill Suites ▲1 +7.5%
6 H Hilton Garden Inn logo Hilton Garden Inn ▲2 +5.5%
7 L La Quinta Inn & Suites logo La Quinta Inn & Suites - +1.0%
8 H Homewood Suites by Hilton logo Homewood Suites by Hilton ▲1 -5.0%
9 H Hampton Inn & Suites logo Hampton Inn & Suites - -10.7%
10 C Country Inn & Suites logo Country Inn & Suites - -11.8%
11 C Choice Hotels logo Choice Hotels ▼2 -12.5%
12 H Hyatt Place logo Hyatt Place ▼2 -16.3%
13 W WoodSpring Suites logo WoodSpring Suites ▼1 -19.7%
14 E Extended Stay America logo Extended Stay America ▼8 -53.4%
  • JW Marriott
  • Hyatt Regency
  • Home
  • Austin Marriott Downtown
  • Hilton
  • Fairmont Austin
  • Austin Proper Hotel
  • Other tracked chains

Store footprint

Store map

243 tracked store locations in Austin-Round Rock-San Marcos, TX. The 7 largest tracked chains are highlighted.

  • JW Marriott (1)
  • Hyatt Regency (2)
  • Home (1)
  • Austin Marriott Downtown (1)
  • Hilton (2)
  • Fairmont Austin (1)
  • Austin Proper Hotel (1)
  • Other tracked chains

Top tracked chains by store count

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