Trends · data through July 2026

Fast Food Restaurants in Waterloo-Cedar Falls, IA

Iceflower tracks 48 stores from 18 fast food restaurants chains in Waterloo-Cedar Falls, IA. Dairy Queen grew fastest over the last year, ahead of McDonald's and Burger King.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
18
Tracked stores
48
Consumer panel
130M+

Growth ranking

Fastest-growing tracked fast food restaurants chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Dairy Queen and McDonald's sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 D Dairy Queen logo Dairy Queen ▲1 +6.3%
2 M McDonald's logo McDonald's - +3.8%
3 B Burger King logo Burger King - -0.7%
4 A Arby's logo Arby's ▼1 -1.2%
5 T Taco Bell logo Taco Bell - -1.9%
6 T Taco John's logo Taco John's - -3.0%
  • McDonald's
  • Culver's
  • Chick-fil-A
  • Taco Bell
  • Raising Cane's Chicken Fingers
  • Taco John's
  • Wendy's
  • Other tracked chains

Store footprint

Store map

48 tracked store locations in Waterloo-Cedar Falls, IA. The 7 largest tracked chains are highlighted.

  • McDonald's (7)
  • Culver's (2)
  • Chick-fil-A (1)
  • Taco Bell (4)
  • Raising Cane's Chicken Fingers (1)
  • Taco John's (4)
  • Wendy's (2)
  • Other tracked chains

Top tracked chains by store count

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