Trends · data through July 2026

Casual Eateries in Missouri

Iceflower tracks 199 stores from 108 casual eateries chains in Missouri. Baskin-Robbins grew fastest over the last year, ahead of Menchie's Frozen Yogurt and Andy's Frozen Custard.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
108
Tracked stores
199
Consumer panel
130M+

Growth ranking

Fastest-growing tracked casual eateries chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Baskin-Robbins and Menchie's Frozen Yogurt sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 B Baskin-Robbins logo Baskin-Robbins - +19.4%
2 M Menchie's Frozen Yogurt logo Menchie's Frozen Yogurt ▲1 +14.4%
3 A Andy's Frozen Custard logo Andy's Frozen Custard - +8.9%
4 B Braum's Ice Cream & Burger Restaurant logo Braum's Ice Cream & Burger Restaurant ▲1 +7.4%
5 D Donut Palace - +4.4%
6 C Cold Stone Creamery logo Cold Stone Creamery ▲3 +2.3%
7 S Silky's Frozen Custard - -0.1%
8 C Clementine's Naughty & Nice Creamery logo Clementine's Naughty & Nice Creamery - -4.3%
9 E Einstein Bros. Bagels logo Einstein Bros. Bagels ▼1 -6.0%
10 D Dunkin' logo Dunkin' - -8.4%
11 M Master Donuts ▼1 -8.8%
12 F Fritz's Frozen Custard ▼1 -14.9%
13 O Oberweis logo Oberweis ▼1 -18.7%
14 K Krispy Kreme logo Krispy Kreme ▼1 -26.9%
  • Dunkin'
  • Straub's
  • Andy's Frozen Custard
  • Clementine's Naughty & Nice Creamery
  • Ted Drewes Frozen Custard
  • Cold Stone Creamery
  • Krispy Kreme
  • Other tracked chains

Store footprint

Store map

199 tracked store locations in Missouri. The 7 largest tracked chains are highlighted.

  • Dunkin' (23)
  • Straub's (2)
  • Andy's Frozen Custard (10)
  • Clementine's Naughty & Nice Creamery (5)
  • Ted Drewes Frozen Custard (1)
  • Cold Stone Creamery (7)
  • Krispy Kreme (6)
  • Other tracked chains

Top tracked chains by store count

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