Trends · data through July 2026

Bakeries in Missouri

Iceflower tracks 104 stores from 72 bakeries chains in Missouri. Insomnia Cookies grew fastest over the last year, ahead of Nothing Bundt Cakes and Great American Cookies.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
72
Tracked stores
104
Consumer panel
130M+

Growth ranking

Fastest-growing tracked bakeries chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Insomnia Cookies and Nothing Bundt Cakes sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 I Insomnia Cookies logo Insomnia Cookies ▲1 +14.0%
2 N Nothing Bundt Cakes logo Nothing Bundt Cakes - +5.3%
3 G Great American Cookies logo Great American Cookies ▼1 -13.6%
4 A Auntie Anne's logo Auntie Anne's - -15.2%
  • Auntie Anne's
  • Nothing Bundt Cakes
  • Tous Les Jours
  • Insomnia Cookies
  • Mi Fiesta Mexican Bakery
  • Great American Cookies
  • Cinnabon
  • Other tracked chains

Store footprint

Store map

104 tracked store locations in Missouri. The 7 largest tracked chains are highlighted.

  • Auntie Anne's (12)
  • Nothing Bundt Cakes (9)
  • Tous Les Jours (1)
  • Insomnia Cookies (5)
  • Mi Fiesta Mexican Bakery (1)
  • Great American Cookies (4)
  • Cinnabon (3)
  • Other tracked chains

Top tracked chains by store count

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