Growth
Carhartt against its category
The biggest tracked US western & workwear chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Carhartt's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
B
Boot Barn
|
+3.9% |
| 2 |
C
Cavender's
|
+4.4% |
| 3 |
R
Red Wing
|
-8.9% |
| 4 |
D
Duluth Trading Company
|
-6.9% |
| 5 |
C
Carhartt
|
-1.1% |
| 6 |
A
Ariat Outlet
|
-1.6% |
| 7 | B Boot Factory Outlet | +4.5% |
| 8 | B Boot Country | -10.7% |
| 9 | L Lee Wrangler Clearance Center | +4.4% |
| 10 |
L
Lucchese Bootmaker
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
58 tracked Carhartt locations across 35 US states.
Tracked stores by state
- New York 5
- Tennessee 4
- Illinois 3
- Massachusetts 3
- Michigan 3
- Ohio 3
- Oregon 3
- Arizona 2
- Minnesota 2
- Pennsylvania 2
- Texas 2
- Utah 2
- Washington 2
- Alabama 1
- Colorado 1
- Connecticut 1
- Delaware 1
- Florida 1
- Georgia 1
- Idaho 1
- Indiana 1
- Kansas 1
- Kentucky 1
- Maryland 1
- Maine 1
- Missouri 1
- North Carolina 1
- Nebraska 1
- New Hampshire 1
- New Jersey 1
- New Mexico 1
- Nevada 1
- Oklahoma 1
- Virginia 1
- Wisconsin 1
Customer overlap
Who shops at Carhartt
Tracked chains Carhartt customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends