Growth
Nautica against its category
The biggest tracked US family & value apparel chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Nautica's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
O
|
-2.0% |
| 2 |
R
|
+2.3% |
| 3 |
U
|
- |
| 4 |
L
|
-3.2% |
| 5 |
G
|
+11.6% |
| 6 |
S
|
-6.6% |
| 7 |
C
|
-0.2% |
| 8 |
C
|
+1.1% |
| 9 |
K
|
+1.1% |
| 10 |
T
|
-5.0% |
| 15 |
N
|
-11.5% |
Share of tracked category spend, indexed
Store footprint
Store map
82 tracked Nautica locations across 26 US states and 1 territory.
Tracked stores by state
- Florida 10
- Texas 9
- California 8
- New York 8
- New Jersey 5
- Pennsylvania 5
- Maryland 4
- Georgia 3
- Illinois 3
- Nevada 3
- Virginia 3
- Massachusetts 2
- Michigan 2
- North Carolina 2
- Ohio 2
- South Carolina 2
- Arizona 1
- Colorado 1
- Connecticut 1
- Delaware 1
- Iowa 1
- Mississippi 1
- New Hampshire 1
- Oregon 1
- Puerto Rico 1
- Tennessee 1
- Washington 1
Customer overlap
Who shops at Nautica
Tracked chains Nautica customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends