Growth
Lacoste against its category
The biggest tracked US men's apparel chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Lacoste's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
|
+1.2% |
| 2 |
P
|
-4.1% |
| 3 |
J
|
-2.0% |
| 4 |
R
|
+6.3% |
| 5 |
B
|
+0.1% |
| 6 |
P
|
-4.3% |
| 7 |
S
|
- |
| 8 |
L
|
+8.6% |
| 9 |
J
|
-2.9% |
| 10 |
T
|
+13.3% |
Share of tracked category spend, indexed
Store footprint
Store map
89 tracked Lacoste locations across 26 US states and 1 territory.
Tracked stores by state
- California 15
- Florida 13
- Texas 11
- New Jersey 6
- Georgia 4
- Nevada 4
- New York 4
- Virginia 4
- Illinois 3
- Maryland 3
- Arizona 2
- Hawaii 2
- Michigan 2
- Ohio 2
- Pennsylvania 2
- Colorado 1
- Delaware 1
- Kentucky 1
- Massachusetts 1
- Missouri 1
- North Carolina 1
- Oklahoma 1
- Oregon 1
- Puerto Rico 1
- South Carolina 1
- Washington 1
- Wisconsin 1
Customer overlap
Who shops at Lacoste
Tracked chains Lacoste customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends