Growth
Ralph Lauren against its category
The biggest tracked US clothing stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Ralph Lauren's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
R
Ross Dress for Less
|
+7.4% |
| 2 |
B
Burlington
|
+3.9% |
| 3 |
O
Old Navy
|
+0.7% |
| 4 |
A
American Eagle
|
-10.1% |
| 5 |
V
Victoria's Secret
|
+3.5% |
| 6 |
L
lululemon
|
+7.8% |
| 7 |
H
H&M
|
-7.1% |
| 8 |
Z
Zara
|
-1.1% |
| 9 |
M
Men's Wearhouse
|
-3.3% |
| 10 |
D
dd's DISCOUNTS
|
- |
| 68 |
R
Ralph Lauren
|
-21.1% |
Share of tracked category spend, indexed
Store footprint
Store map
26 tracked Ralph Lauren locations across 17 US states and DC.
Tracked stores by state
- Pennsylvania 3
- California 2
- Florida 2
- Illinois 2
- Massachusetts 2
- Michigan 2
- Texas 2
- Colorado 1
- District of Columbia 1
- Delaware 1
- Georgia 1
- Hawaii 1
- North Carolina 1
- New Jersey 1
- New York 1
- Tennessee 1
- Utah 1
- Virginia 1
Customer overlap
Who shops at Ralph Lauren
Tracked chains Ralph Lauren customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
H
Hermès
100
Hermès
100
L
Loro Piana
73
B
Bergdorf Goodman
73
Bergdorf Goodman
73
C
CHANEL
70
CHANEL
70
J
James Perse
66
S
Sant Ambroeus
63
Sant Ambroeus
63
C
Citarella
53
Citarella
53
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