Trends · data through September 2026

Food & Drink trends in Slough and Heathrow

Iceflower tracks 2,333 stores from 1,612 food & drink chains in Slough and Heathrow. Prince of Wales grew fastest over the last year, ahead of Sam's Chicken and Subway.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
1,612
Tracked stores
2,333
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Prince of Wales and Sam's Chicken sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 P Prince of Wales ▲9 +18.8%
2 S Sam's Chicken logo Sam's Chicken ▲9 +17.5%
3 S Subway logo Subway ▲1 +16.4%
4 T The Prince of Wales ▲7 +11.9%
5 T The Royal Oak ▲4 +6.5%
6 C Cake Box logo Cake Box - +6.3%
7 P Pizza GoGo logo Pizza GoGo ▲5 +6.0%
8 P Pizza Express logo Pizza Express ▲4 +3.3%
9 K Kokoro logo Kokoro ▲4 +2.8%
10 R Roosters Piri Piri logo Roosters Piri Piri ▲1 +2.2%
11 B Bill's logo Bill's ▲2 +1.3%
12 T The Black Horse ▲6 +0.1%
13 B Burger King logo Burger King ▲1 -0.2%
14 G Greggs logo Greggs - -1.2%
15 C Costa Coffee logo Costa Coffee - -1.4%

Store footprint

Store map

2,333 tracked store locations in Slough and Heathrow, colored by category.

Top tracked chains by store count

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