Trends · data through July 2026

Health & Beauty trends in Santa Maria-Santa Barbara, CA

Iceflower tracks 38 stores from 16 health & beauty chains in Santa Maria-Santa Barbara, CA. Walgreens grew fastest over the last year, ahead of Ulta Beauty and CVS Pharmacy.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
16
Tracked stores
38
Consumer panel
130M+

Growth ranking

Fastest-growing tracked health & beauty chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Walgreens and Ulta Beauty sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 W Walgreens logo Walgreens - +7.4%
2 U Ulta Beauty logo Ulta Beauty - -7.2%
3 C CVS Pharmacy logo CVS Pharmacy - -8.5%
  • Pharmacy
  • Beauty Store
  • Gym
  • General Dentistry
  • Hair Salon
  • Fitness Studio
  • Clinic or Treatment Center
  • Other categories

Store footprint

Store map

38 tracked store locations in Santa Maria-Santa Barbara, CA, colored by category.

  • Pharmacy (23)
  • Beauty Store (4)
  • Gym (3)
  • General Dentistry (2)
  • Hair Salon (1)
  • Fitness Studio (1)
  • Clinic or Treatment Center (1)
  • Other categories

Top tracked chains by store count

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