Growth
Mi Ranchito against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Mi Ranchito's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-5.8% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
T
The Cheesecake Factory
|
+0.4% |
| 9 |
C
Cracker Barrel Old Country Store
|
-1.5% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.9% |
Share of tracked category spend, indexed
Store footprint
Store map
32 tracked Mi Ranchito locations across 19 US states.
Tracked stores by state
- California 4
- Kansas 3
- Utah 3
- Alabama 2
- Arkansas 2
- Kentucky 2
- Ohio 2
- Texas 2
- Virginia 2
- Florida 1
- Georgia 1
- Indiana 1
- Maryland 1
- Missouri 1
- North Carolina 1
- Nebraska 1
- New York 1
- Pennsylvania 1
- West Virginia 1
Customer overlap
Who shops at Mi Ranchito
Tracked chains Mi Ranchito customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
B
Bill Barber Law Office
100
N
Nick's Gas & Liquor
86
F
First Electric Cooperative
74
G
Grocery Kart
73
R
Roy's Service Center
64
M
Macey's Pleasant Grove
62
C
Connect2First
54
Connect2First
54
A
Ace Liquor Center
51
V
Van Wert Propane
49
D
Deer Creek Fire and Stone
47
More trends