Growth
Mi Pueblo against its category
The biggest tracked US Mexican restaurants & taquerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Mi Pueblo's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chuy's
|
-14.7% |
| 2 |
P
Plaza Azteca
|
+7.2% |
| 3 |
F
Filiberto's Mexican Food
|
+4.5% |
| 4 |
C
Condado Tacos
|
-18.5% |
| 5 | E El Nopal | -7.3% |
| 6 | P Pappasito's Cantina | +4.1% |
| 7 | R Rancherito's | +3.4% |
| 8 |
A
Azteca Mexican
|
+1.3% |
| 9 | M Monterrey Mexican Restaurant | +3.3% |
| 10 |
L
Lupe Tortilla
|
+8.3% |
| 43 | M Mi Pueblo | -1.1% |
Share of tracked category spend, indexed
Store footprint
Store map
51 tracked Mi Pueblo locations across 21 US states.
Tracked stores by state
- California 8
- Texas 8
- Mississippi 5
- Idaho 3
- Wisconsin 3
- Arkansas 2
- Florida 2
- Indiana 2
- Maryland 2
- Oklahoma 2
- Tennessee 2
- Virginia 2
- Washington 2
- Alabama 1
- Arizona 1
- Kentucky 1
- Massachusetts 1
- Minnesota 1
- North Carolina 1
- South Dakota 1
- West Virginia 1
Customer overlap
Who shops at Mi Pueblo
Tracked chains Mi Pueblo customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
O
Oliver's Market
100
F
Friedman's Home Improvement
76
P
Petaluma Market
56
F
Fircrest Market
53
P
PACE Supply
52
T
The Home Center And Lumber Co.
51
M
Millers Harvest Food
46
M
Mary's Pizza Shack
39
T
Tejas
39
More trends