Growth
Filiberto's Mexican Food against its category
The biggest tracked US Mexican restaurants & taquerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Filiberto's Mexican Food's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chuy's
|
-14.7% |
| 2 |
P
Plaza Azteca
|
+7.2% |
| 3 |
F
Filiberto's Mexican Food
|
+4.5% |
| 4 |
C
Condado Tacos
|
-18.5% |
| 5 | E El Nopal | -7.3% |
| 6 | P Pappasito's Cantina | +4.1% |
| 7 | R Rancherito's | +3.4% |
| 8 |
A
Azteca Mexican
|
+1.3% |
| 9 | M Monterrey Mexican Restaurant | +3.3% |
| 10 |
L
Lupe Tortilla
|
+8.3% |
Share of tracked category spend, indexed
Store footprint
Store map
96 tracked Filiberto's Mexican Food locations across 3 US states.
Tracked stores by state
- Arizona 89
- New Mexico 4
- California 3
Customer overlap
Who shops at Filiberto's Mexican Food
Tracked chains Filiberto's Mexican Food customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
F
Fry's Marketplace
15
Fry's Marketplace
15
L
Los Altos Ranch Market
13
Los Altos Ranch Market
13
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