Trends · data through July 2026

Grocery & Convenience trends in Virginia Beach-Chesapeake-Norfolk, VA-NC

Iceflower tracks 623 stores from 297 grocery & convenience chains in Virginia Beach-Chesapeake-Norfolk, VA-NC. Trader Joe's grew fastest over the last year, ahead of Kroger and Quick Mart.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
297
Tracked stores
623
Consumer panel
130M+

Growth ranking

Fastest-growing tracked grocery & convenience chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Trader Joe's and Kroger sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 T Trader Joe's logo Trader Joe's ▲2 +19.9%
2 K Kroger logo Kroger - +19.3%
3 Q Quick Mart ▲1 +16.2%
4 S Sam's Club logo Sam's Club - +8.4%
5 F Farm Fresh - +6.1%
6 A ALDI logo ALDI - +6.1%
7 R Royal Farms logo Royal Farms - +5.5%
8 C Costco logo Costco - +4.6%
9 W Wawa logo Wawa - +1.8%
10 H Harris Teeter logo Harris Teeter - +1.7%
11 T The Fresh Market logo The Fresh Market - +1.7%
12 V Virginia ABC logo Virginia ABC - -2.2%
13 F Food Lion logo Food Lion - -6.0%
14 L Lidl logo Lidl ▼2 -6.4%
15 B BJ's Wholesale Club logo BJ's Wholesale Club - -7.7%

Store footprint

Store map

623 tracked store locations in Virginia Beach-Chesapeake-Norfolk, VA-NC, colored by category.

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.