Growth
Navy Exchange against its category
The biggest tracked US department stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Navy Exchange's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
Store footprint
Store map
88 tracked Navy Exchange locations across 19 US states and DC.
Tracked stores by state
- California 17
- Virginia 16
- Florida 14
- Hawaii 8
- Washington 5
- Maryland 4
- Georgia 3
- New York 3
- South Carolina 3
- District of Columbia 2
- Mississippi 2
- New Jersey 2
- Texas 2
- Connecticut 1
- Illinois 1
- Louisiana 1
- Nevada 1
- Pennsylvania 1
- Rhode Island 1
- Tennessee 1
Customer overlap
Who shops at Navy Exchange
Tracked chains Navy Exchange customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
O
Oceana Commissary
100
Oceana Commissary
100
L
Little Creek Commissary
83
D
DeCA Commissary
81
DeCA Commissary
81
N
Norfolk Naval Station Commissary
78
Norfolk Naval Station Commissary
78
P
Pearl Harbor
74
W
Whidbey Island Bee Farm
68
P
Pearl Harbor Commissary
64
Pearl Harbor Commissary
64
J
Jacksonville BMX
64
H
Hickam AFB Commissary
63
Hickam AFB Commissary
63
N
New London Commissary
59
More trends