Trends · data through September 2026

Liquor Stores in the United States

Iceflower tracks 30,484 stores from 22,481 liquor store chains in the United States. Top Shelf grew fastest over the last year, ahead of Liquor Depot and Mega Liquor & Smoke.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
22,481
Tracked stores
30,484
Consumer panel
130M+

Growth ranking

Fastest-growing tracked liquor store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Top Shelf and Liquor Depot sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 T Top Shelf ▲17 +18.1%
2 L Liquor Depot logo Liquor Depot ▲3 +16.6%
3 M Mega Liquor & Smoke ▲10 +15.1%
4 N New Hampshire Liquor & Wine Outlet logo New Hampshire Liquor & Wine Outlet ▲16 +14.7%
5 I In The Zone ▲8 +14.5%
6 A Applejack Wine & Spirits logo Applejack Wine & Spirits ▲6 +14.5%
7 T Trevor's Liquor logo Trevor's Liquor ▲4 +13.8%
8 S Shores Liquor logo Shores Liquor ▲5 +13.6%
9 N NH Liquor & Wine Outlet ▲1 +12.3%
10 L Liquor Express ▲5 +11.5%
11 W Westside Liquor logo Westside Liquor ▲17 +11.3%
12 W Wine Outlet ▲18 +10.6%
13 R Royals Liquor ▼1 +10.5%
14 B Beverage Depot ▲13 +9.2%
15 B Belmont Beverage logo Belmont Beverage ▲1 +9.2%
  • Fine Wine & Good Spirits
  • Virginia ABC
  • Spec's Wines, Spirits & Finer Foods
  • ABC Fine Wine & Spirits
  • Idaho State Liquor Store
  • Binny's Beverage Depot
  • State Liquor Store
  • Other tracked chains

Store footprint

Store map

25,000 of 30,484 tracked store locations in the United States. The 7 largest tracked chains are highlighted.

  • Fine Wine & Good Spirits (527)
  • Virginia ABC (413)
  • Spec's Wines, Spirits & Finer Foods (184)
  • ABC Fine Wine & Spirits (161)
  • Idaho State Liquor Store (43)
  • Binny's Beverage Depot (48)
  • State Liquor Store (22)
  • Other tracked chains

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