Trends · data through July 2026

Liquor Stores in Missouri

Iceflower tracks 193 stores from 140 liquor stores chains in Missouri. Liquor Express grew fastest over the last year, ahead of Macadoodles and Dirt Cheap.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
140
Tracked stores
193
Consumer panel
130M+

Growth ranking

Fastest-growing tracked liquor stores chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Liquor Express and Macadoodles sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 L Liquor Express ▲1 +11.4%
2 M Macadoodles - +10.9%
3 D Dirt Cheap - +10.2%
4 P Pina Wine & Spirits - +9.6%
5 T Total Wine & More logo Total Wine & More - +2.0%
6 R Royals Liquor - -3.9%
7 W Worlds Liquors - -10.7%
8 D Discount Smokes & Liquor - -10.9%
9 F Friar Tuck Beverage ▼1 -16.2%
  • Total Wine & More
  • Dirt Cheap
  • Royals Liquor
  • Macadoodles
  • Randall’s Wines and Spirits
  • Liquor Express
  • Friar Tuck Beverage
  • Other tracked chains

Store footprint

Store map

193 tracked store locations in Missouri. The 7 largest tracked chains are highlighted.

  • Total Wine & More (9)
  • Dirt Cheap (15)
  • Royals Liquor (5)
  • Macadoodles (10)
  • Randall’s Wines and Spirits (2)
  • Liquor Express (3)
  • Friar Tuck Beverage (3)
  • Other tracked chains

Top tracked chains by store count

  • 1 D Dirt Cheap 15
  • 2 M Macadoodles 10
  • 3 T Total Wine & More logo Total Wine & More 9
  • 4 R Royals Liquor 5
  • 5 D Discount Smokes & Liquor 4
  • 6 L Liquor Express 3
  • 7 F Friar Tuck Beverage 3
  • 8 P Pina Wine & Spirits 3
  • 9 W Worlds Liquors 3
  • 10 A A1 Liquor 2
  • 11 A All In One Liquor & Smoke House 2
  • 12 L Liquor Houzz 2
  • 13 A Arena Liquor 2
  • 14 D Discount Smokes and Liquor 2
  • 15 C Cool Spot Liquor 2
  • 16 R Randall’s Wines and Spirits 2
  • 17 D Discount Liquor and Smokes 1
  • 18 S Speed Stop 116 1
  • 19 D Dan's Liquor 1
  • 20 S Stadium Liquor Official 1
  • 21 X Xpress Liquor and Smokes 1
  • 22 G Grand Liquor 1
  • 23 O Ozark Beverage Company 1
  • 24 1 1 Stop Wine & Spirits 1
  • 25 F Fenton Liquor and Tobacco 1
  • 26 O O'Malley's Market 1
  • 27 A A-1 Package Liquor 1
  • 28 B Barnyard Liquor 1
  • 29 W Worlds Liquor Xpress 1
  • 30 C Cheap Smokes & Liquor 1
  • 31 M Maui's Liquor 1
  • 32 C Columbia Liquor 1
  • 33 M Msd Liquor 1
  • 34 C Cloud 9 Convenience 1
  • 35 B Big Papa's on Campus Liquor and Convenience 1
  • 36 P Px Store 1
  • 37 L Liquor Warehouse 1
  • 38 P Party Place Liquors 1
  • 39 X Xpress Liquor & Smokes 1
  • 40 O Olive Mart 1
  • 41 B Bubbles Beer Wine & Spirits 1
  • 42 L Liquor Land 1
  • 43 O One Stop Liquor 1
  • 44 W World of Spirits 1
  • 45 C Carl's Package Store 1
  • 46 M Mass Beverage KC 1
  • 47 C Cameron Smoke and Liquor 1
  • 48 P Patrick's Dogtown Liquors 1
  • 49 A Art's Sports & Liquor 1
  • 50 D Discount Liquor Mart 1

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