Trends · data through September 2026

Liquor Stores in Massachusetts

Iceflower tracks 1,188 stores from 1,067 liquor store chains in Massachusetts. Super Liquors grew fastest over the last year, ahead of The Spirit Shoppe and Yankee Spirits.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
1,067
Tracked stores
1,188
Consumer panel
130M+

Growth ranking

Fastest-growing tracked liquor store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Super Liquors and The Spirit Shoppe sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 S Super Liquors ▲3 +13.1%
2 T The Spirit Shoppe ▲2 +9.9%
3 Y Yankee Spirits logo Yankee Spirits ▲1 +7.8%
4 L Liquors 44 ▲1 +7.6%
5 K Kappy's Fine Wine & Spirits logo Kappy's Fine Wine & Spirits - +6.3%
6 M Main Street Liquors ▲2 +6.3%
7 O One Stop Liquors ▲1 +5.4%
8 J Jamie's Fine Wine & Spirits ▲1 +2.4%
9 L Liquor Junction ▲1 -0.3%
10 L Lincoln Liquors ▲4 -1.2%
11 P Plaza Package Store ▲3 -4.0%
12 M Martha's Vineyard ▲2 -4.5%
13 P Plaza Liquors ▲3 -6.1%
14 W Wines & More ▲2 -15.1%
15 B Blanchards ▼2 -34.8%
  • Kappy's Fine Wine & Spirits
  • Wyman's Liquors
  • Yankee Spirits
  • Liquors 44
  • One Stop Liquors
  • Liquor Junction
  • Table & Vine
  • Other tracked chains

Store footprint

Store map

1,188 tracked store locations in Massachusetts. The 7 largest tracked chains are highlighted.

  • Kappy's Fine Wine & Spirits (11)
  • Wyman's Liquors (2)
  • Yankee Spirits (4)
  • Liquors 44 (5)
  • One Stop Liquors (5)
  • Liquor Junction (4)
  • Table & Vine (2)
  • Other tracked chains

Top tracked chains by store count

  • 1 K Kappy's Fine Wine & Spirits logo Kappy's Fine Wine & Spirits 11
  • 2 L Liquor World 6
  • 3 P Plaza Liquors 5
  • 4 L Liquor 'N More 5
  • 5 T The Spirit Shoppe 5
  • 6 L Lincoln Liquors 5
  • 7 M Main Street Liquors 5
  • 8 L Liquors 44 5
  • 9 O One Stop Liquors 5
  • 10 Y Yankee Spirits logo Yankee Spirits 4
  • 11 L Liquor Junction 4
  • 12 P Plaza Package Store 3
  • 13 J Jamie's Fine Wine & Spirits 3
  • 14 S Super Liquors 3
  • 15 J Jay's Wine and Spirits 3
  • 16 L Luke's Super Liquor 3
  • 17 B Blanchards 3
  • 18 M Martha's Vineyard 3
  • 19 C Curtis Liquors 3
  • 20 W Wines & More 3
  • 21 P Portside Liquors 3
  • 22 L Liquor Land 2
  • 23 Q Quality Liquors 2
  • 24 T Towne Liquors 2
  • 25 D Denny's Liquor 2
  • 26 J Jim's Package Store 2
  • 27 P Palumbo Liquors 2
  • 28 M Moonshine Liquors 2
  • 29 W Wyman's Liquors 2
  • 30 C Central Liquor Mart 2
  • 31 S Supreme Liquors 2
  • 32 N Norton Liquors 2
  • 33 T The Liquor Locker 2
  • 34 V Valley Liquors 2
  • 35 F Fernandez Liquors 2
  • 36 R Rotary Liquors 2
  • 37 M Marty's Fine Wines 2
  • 38 B Bay State Wine & Spirits 2
  • 39 B Busa Wine & Spirits 2
  • 40 A Apple Country Market 2
  • 41 W Wachusett Wine & Spirits 2
  • 42 L Luke's Liquors 2
  • 43 N Nejaime's Wine Cellar 2
  • 44 L Luke's Super Liquors 2
  • 45 W Woody's Liquors 2
  • 46 M Main Street Discount Liquors 2
  • 47 T Table & Vine 2
  • 48 M Methuen Package Store 1
  • 49 B Boulevard Wines & Liquors 1
  • 50 B Ball Square Fine Wines 1

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