Trends · data through September 2026

Mexican Fast Food & Fast Casual in Iowa

Iceflower tracks 175 stores from 15 Mexican fast food & fast casual chains in Iowa. Chipotle Mexican Grill grew fastest over the last year, ahead of Qdoba and Tasty Tacos.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
15
Tracked stores
175
Consumer panel
130M+

Growth ranking

Fastest-growing tracked Mexican fast food & fast casual chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Chipotle Mexican Grill and Qdoba sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 C Chipotle Mexican Grill logo Chipotle Mexican Grill - +12.0%
2 Q Qdoba logo Qdoba - +8.2%
3 T Tasty Tacos - +1.8%
4 T Taco John's logo Taco John's - -9.1%
5 T Taco Bell logo Taco Bell - -18.0%
  • Taco Bell
  • Taco John's
  • Pancheros Mexican Grill
  • Chipotle Mexican Grill
  • Tasty Tacos
  • Abelardo's Mexican Fresh
  • D'Leon's Taco Rico
  • Other tracked chains

Store footprint

Store map

175 tracked store locations in Iowa. The 7 largest tracked chains are highlighted.

  • Taco Bell (45)
  • Taco John's (53)
  • Pancheros Mexican Grill (27)
  • Chipotle Mexican Grill (17)
  • Tasty Tacos (7)
  • Abelardo's Mexican Fresh (8)
  • D'Leon's Taco Rico (2)
  • Other tracked chains

Top tracked chains by store count

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