Growth
Tutti Frutti Frozen Yogurt against its category
The biggest tracked US casual eateries chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Tutti Frutti Frozen Yogurt's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
D
Dunkin'
|
-2.1% |
| 2 |
B
Baskin-Robbins
|
- |
| 3 |
K
Krispy Kreme
|
-9.0% |
| 4 |
C
Cold Stone Creamery
|
-8.8% |
| 5 |
E
Einstein Bros. Bagels
|
+2.6% |
| 6 |
R
Rita's Italian Ice & Frozen Custard
|
+1.6% |
| 7 |
S
sweetFrog Premium Frozen Yogurt
|
-0.9% |
| 8 | L La Michoacana | -2.8% |
| 9 |
M
Menchie's Frozen Yogurt
|
+9.6% |
| 10 |
H
Handel's Homemade Ice Cream
|
+4.6% |
| 83 | T Tutti Frutti Frozen Yogurt | -17.1% |
Share of tracked category spend, indexed
Store footprint
Store map
35 tracked Tutti Frutti Frozen Yogurt locations across 13 US states.
Tracked stores by state
- California 13
- Texas 8
- Maryland 3
- South Carolina 2
- Arizona 1
- Colorado 1
- Florida 1
- Georgia 1
- Illinois 1
- Louisiana 1
- North Carolina 1
- New Jersey 1
- Virginia 1
Customer overlap
Who shops at Tutti Frutti Frozen Yogurt
Tracked chains Tutti Frutti Frozen Yogurt customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
I
Ifixubreak HEB
100
P
Pho 7 Cow
52
Pho 7 Cow
52
A
Anita's Mexican Grill
52
M
Mi Tienda
51
N
New Orleans Copper
49
T
Target Optical
48
Target Optical
48
V
Vallarta
47
Vallarta
47
V
Victor's Mexican Grill
42
Victor's Mexican Grill
42
L
La Costa Mariscos
38
S
Sequoia Sandwich Company
37
Sequoia Sandwich Company
37
More trends