Growth
PUMA against its category
The biggest tracked US sporting goods stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks PUMA's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
D
|
-0.6% |
| 2 |
A
|
+2.9% |
| 3 |
N
|
-3.8% |
| 4 |
B
|
+14.0% |
| 5 |
S
|
+1.6% |
| 6 |
S
|
-0.5% |
| 7 |
D
|
-5.1% |
| 8 |
C
|
-15.1% |
| 9 |
R
|
+19.2% |
| 10 |
P
|
+8.0% |
| 26 |
P
|
-13.8% |
Share of tracked category spend, indexed
Store footprint
Store map
49 tracked PUMA locations across 24 US states.
Tracked stores by state
- Florida 5
- California 4
- Pennsylvania 4
- Virginia 4
- Georgia 3
- New Jersey 3
- Indiana 2
- Maryland 2
- Missouri 2
- North Carolina 2
- New York 2
- Ohio 2
- Texas 2
- Utah 2
- Alabama 1
- Colorado 1
- Connecticut 1
- Delaware 1
- Illinois 1
- Michigan 1
- Mississippi 1
- South Carolina 1
- Tennessee 1
- Wisconsin 1
Customer overlap
Who shops at PUMA
Tracked chains PUMA customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends