Growth
Kirkland's against its category
The biggest tracked US home decor chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Kirkland's's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
A
At Home
|
-4.9% |
| 2 |
C
Cost Plus World Market
|
- |
| 3 |
K
Kirkland's
|
-1.6% |
| 4 |
O
Old Time Pottery
|
-62.2% |
| 5 | B Blinds To Go | -32.7% |
| 6 |
V
Visual Comfort & Co.
|
+7.0% |
| 7 |
W
World Market
|
+15.8% |
| 8 | C Colorize INC | - |
| 9 |
E
EverLights
|
- |
| 10 |
C
Capitol Lighting
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
363 tracked Kirkland's locations across 36 US states.
Tracked stores by state
- Texas 55
- Florida 31
- Georgia 22
- Tennessee 21
- North Carolina 20
- California 18
- Alabama 15
- Pennsylvania 13
- Indiana 12
- Louisiana 12
- Michigan 11
- South Carolina 11
- Arizona 10
- Illinois 10
- Kentucky 10
- Missouri 10
- Ohio 10
- Virginia 10
- Oklahoma 7
- Mississippi 6
- New Jersey 6
- Arkansas 5
- Kansas 5
- Wisconsin 5
- Delaware 4
- Minnesota 4
- Colorado 3
- Iowa 3
- New York 3
- Maryland 2
- North Dakota 2
- Nebraska 2
- Nevada 2
- New Mexico 1
- South Dakota 1
- West Virginia 1
Customer overlap
Who shops at Kirkland's
Tracked chains Kirkland's customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends