Trends · data through September 2026

Home Decor in the United States

Iceflower tracks 1,065 stores from 21 home decor chains in the United States. World Market grew fastest over the last year, ahead of LBU Lighting and Touch of Class.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
21
Tracked stores
1,065
Consumer panel
130M+

Growth ranking

Fastest-growing tracked home decor chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. World Market and LBU Lighting sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 W World Market logo World Market ▲1 +15.8%
2 L LBU Lighting ▲3 +9.9%
3 T Touch of Class - +7.3%
4 V Visual Comfort & Co. logo Visual Comfort & Co. ▲1 +7.0%
5 K Kirkland's logo Kirkland's - -1.6%
6 T The Range logo The Range ▲3 -4.6%
7 A At Home logo At Home - -4.9%
8 H Home Centric logo Home Centric ▲2 -7.2%
9 C Calico ▼2 -25.8%
10 B Blinds To Go - -32.7%
11 T The Shade Store ▼2 -49.3%
12 O Old Time Pottery logo Old Time Pottery - -62.2%
13 L Lamps Plus logo Lamps Plus ▼6 -79.9%
  • At Home
  • Cost Plus World Market
  • Kirkland's
  • Old Time Pottery
  • Blinds To Go
  • Visual Comfort & Co.
  • World Market
  • Other tracked chains

Store footprint

Store map

1,065 tracked store locations in the United States. The 7 largest tracked chains are highlighted.

  • At Home (272)
  • Cost Plus World Market (273)
  • Kirkland's (363)
  • Old Time Pottery (35)
  • Blinds To Go (16)
  • Visual Comfort & Co. (4)
  • World Market (7)
  • Other tracked chains

Top tracked chains by store count

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