Growth
Dirty Dough Cookies against its category
The biggest tracked US bakeries chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Dirty Dough Cookies's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
A
Auntie Anne's
|
-6.7% |
| 2 |
N
Nothing Bundt Cakes
|
+10.5% |
| 3 |
P
Paris Baguette
|
- |
| 4 |
W
Wetzel's Pretzels
|
+1.8% |
| 5 |
T
Tous Les Jours
|
- |
| 6 |
C
Cinnabon
|
-6.7% |
| 7 |
8
85C Bakery Cafe
|
+18.7% |
| 8 |
I
Insomnia Cookies
|
-15.1% |
| 9 |
G
Great American Cookies
|
-3.2% |
| 10 |
T
Tatte Bakery & Cafe
|
+11.2% |
| 61 |
D
Dirty Dough Cookies
|
-28.9% |
Share of tracked category spend, indexed
Store footprint
Store map
23 tracked Dirty Dough Cookies locations across 16 US states.
Customer overlap
Who shops at Dirty Dough Cookies
Tracked chains Dirty Dough Cookies customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Columbus Regional Health
100
Columbus Regional Health
100
C
Columbus FAC
83
C
City of Seymour
58
C
Columbus Veterinary Services
57
L
Lucabe Coffee Co.
56
K
King Nails and Pro Dip LLC
50
C
Cork Liquors VI
50
F
Family Chiropractic and Wellness
48
C
Camila's Mexican Restaurant
48
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