Growth
Dippin' Dots against its category
The biggest tracked US casual eateries chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Dippin' Dots's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
D
|
-2.1% |
| 2 |
B
|
- |
| 3 |
K
|
-9.0% |
| 4 |
C
|
-8.8% |
| 5 |
E
|
+2.6% |
| 6 |
R
|
+1.6% |
| 7 |
S
|
-0.9% |
| 8 | L La Michoacana | -2.8% |
| 9 |
M
|
+9.6% |
| 10 |
H
|
+4.6% |
| 81 |
D
|
-2.2% |
Share of tracked category spend, indexed
Store footprint
Store map
53 tracked Dippin' Dots locations across 16 US states and DC.
Tracked stores by state
- Texas 14
- Florida 7
- California 4
- Georgia 4
- North Carolina 4
- Ohio 4
- Illinois 3
- Virginia 3
- District of Columbia 2
- Arkansas 1
- Arizona 1
- Connecticut 1
- Hawaii 1
- Maryland 1
- Mississippi 1
- New Jersey 1
- Tennessee 1
Customer overlap
Who shops at Dippin' Dots
Tracked chains Dippin' Dots customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends