Growth
Cook Out against its category
The biggest tracked US fast food restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Cook Out's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
|
-0.4% |
| 2 |
C
|
+4.6% |
| 3 |
T
|
+0.8% |
| 4 |
W
|
-8.6% |
| 5 |
B
|
-2.3% |
| 6 |
P
|
+5.0% |
| 7 |
R
|
+2.3% |
| 8 |
A
|
-5.1% |
| 9 | D Dairy Queen | -0.5% |
| 10 |
C
|
+3.8% |
| 18 |
C
|
-0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
258 tracked Cook Out locations across 10 US states.
Tracked stores by state
- North Carolina 88
- Georgia 35
- South Carolina 35
- Virginia 34
- Tennessee 30
- Kentucky 13
- Alabama 12
- Mississippi 7
- West Virginia 3
- Maryland 1
Customer overlap
Who shops at Cook Out
Tracked chains Cook Out customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends