Trends · data through September 2026

Ice Cream & Frozen Treats in Salt Lake City-Murray, UT

Iceflower tracks 95 stores from 55 ice cream & frozen treats in Salt Lake City-Murray, UT. Baskin-Robbins grew fastest over the last year, ahead of Hokulia Shave Ice and Dairy Queen.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
55
Tracked stores
95
Consumer panel
130M+

Growth ranking

Fastest-growing tracked ice cream & frozen treats

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Baskin-Robbins and Hokulia Shave Ice sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 B Baskin-Robbins logo Baskin-Robbins - +3.2%
2 H Hokulia Shave Ice - +2.4%
3 D Dairy Queen logo Dairy Queen - -0.5%
4 C Cold Stone Creamery logo Cold Stone Creamery - -3.0%
5 H Handel's Homemade Ice Cream logo Handel's Homemade Ice Cream - -3.3%
6 M Menchie's Frozen Yogurt logo Menchie's Frozen Yogurt - -8.4%
  • Leatherby's Family Creamery
  • Menchie's Frozen Yogurt
  • Baskin-Robbins
  • Dairy Queen
  • Handel's Homemade Ice Cream
  • Cold Stone Creamery
  • Dairy Delight
  • Other tracked chains

Store footprint

Store map

95 tracked store locations in Salt Lake City-Murray, UT. The 7 largest tracked chains are highlighted.

  • Leatherby's Family Creamery (2)
  • Menchie's Frozen Yogurt (6)
  • Baskin-Robbins (7)
  • Dairy Queen (5)
  • Handel's Homemade Ice Cream (5)
  • Cold Stone Creamery (7)
  • Dairy Delight (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 H Hokulia Shave Ice 10
  • 2 B Baskin-Robbins logo Baskin-Robbins 7
  • 3 C Cold Stone Creamery logo Cold Stone Creamery 7
  • 4 M Menchie's Frozen Yogurt logo Menchie's Frozen Yogurt 6
  • 5 D Dairy Queen logo Dairy Queen 5
  • 6 H Handel's Homemade Ice Cream logo Handel's Homemade Ice Cream 5
  • 7 T Tropical Sno 2
  • 8 S Sweetaly Gelato 2
  • 9 S Sweet Rolled Tacos 2
  • 10 R Rita's Italian Ice & Frozen Custard logo Rita's Italian Ice & Frozen Custard 2
  • 11 N Nielsen's Frozen Custard logo Nielsen's Frozen Custard 2
  • 12 L Leatherby's Family Creamery 2
  • 13 A Artigiano Gelato 1
  • 14 B Bahama Buck's logo Bahama Buck's 1
  • 15 D Delicias Fruty Snacks 1
  • 16 N Name Your Cone 1
  • 17 D Dairy Delight 1
  • 18 T Top It Frozen Yogurt 1
  • 19 A Antojitos el colocho 1
  • 20 A Antojitos Liz 1
  • 21 J Just-A-Craving 1
  • 22 S Sunshine Ice Shack 1
  • 23 Y Yogurtland logo Yogurtland 1
  • 24 K Kailea Hawaiian Ice 1
  • 25 C Cloud Ninth Creamery 1
  • 26 B Bob's Brainfreeze 1
  • 27 R Rockwell Ice Cream Company 1
  • 28 T The Scoop 1
  • 29 F Fruity's 1
  • 30 J Jugos Y Frutas El Calor 1
  • 31 L Louks Greek Baby Donuts logo Louks Greek Baby Donuts 1
  • 32 N Nice Ice Baby Shave Ice 1
  • 33 S Spilled Milk Ice Cream 1
  • 34 B Brooker's Founding Flavors Ice Cream logo Brooker's Founding Flavors Ice Cream 1
  • 35 B Blacksmith Ice Cream Co. 1
  • 36 A Antojitos y Nieves Jaqui 1
  • 37 S ShugarLandia 1
  • 38 L La Michoacana West Valley 1
  • 39 U U-Swirl Frozen Yogurt logo U-Swirl Frozen Yogurt 1
  • 40 N Normal Ice Cream 1
  • 41 T TCBY logo TCBY 1
  • 42 M Monkeywrench 1
  • 43 E El Delicioso 1
  • 44 B Blue Moo 1
  • 45 H Haagen-Dazs logo Haagen-Dazs 1
  • 46 R Rockwell Ice Cream 1
  • 47 L La Neveria del Swap Meet 1
  • 48 P Paleteria La Bonita 1
  • 49 Y Yogurt Stop 1
  • 50 S Sweethearts 1

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.

Working in restaurants and QSR? See consumer transaction data for restaurants and QSR →