Growth
Pokeworks against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Pokeworks's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-5.8% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
T
The Cheesecake Factory
|
+0.4% |
| 9 |
C
Cracker Barrel Old Country Store
|
-1.6% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
37 tracked Pokeworks locations across 18 US states.
Tracked stores by state
- Texas 13
- California 3
- Georgia 3
- Florida 2
- Michigan 2
- Tennessee 2
- Arizona 1
- Colorado 1
- Idaho 1
- Massachusetts 1
- North Carolina 1
- Nebraska 1
- New Jersey 1
- New York 1
- Rhode Island 1
- Virginia 1
- Vermont 1
- Wisconsin 1
Customer overlap
Who shops at Pokeworks
Tracked chains Pokeworks customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
Pilgrim's Market
86
Z
Ziggy's Home Imprvement
76
B
Black Sheep Sporting Goods
61
J
Jitterz
54
Jitterz
54
L
Lancaster Market
49
R
Roger's Ice Cream & Burgers
47
H
Hayden Supercenter
47
T
True Texas BBQ
44
J
Jitterz Espresso
44
Jitterz Espresso
44
More trends