Growth
Jeni's Splendid Ice Creams against its category
The biggest tracked US casual eateries chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Jeni's Splendid Ice Creams's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
D
Dunkin'
|
-2.1% |
| 2 |
B
Baskin-Robbins
|
- |
| 3 |
K
Krispy Kreme
|
-9.0% |
| 4 |
C
Cold Stone Creamery
|
-8.8% |
| 5 |
E
Einstein Bros. Bagels
|
+2.6% |
| 6 |
R
Rita's Italian Ice & Frozen Custard
|
+1.6% |
| 7 |
S
sweetFrog Premium Frozen Yogurt
|
-0.9% |
| 8 | L La Michoacana | -2.8% |
| 9 |
M
Menchie's Frozen Yogurt
|
+9.6% |
| 10 |
H
Handel's Homemade Ice Cream
|
+4.6% |
| 16 |
J
Jeni's Splendid Ice Creams
|
-2.5% |
Share of tracked category spend, indexed
Store footprint
Store map
43 tracked Jeni's Splendid Ice Creams locations across 15 US states and DC.
Tracked stores by state
- Georgia 5
- California 4
- Ohio 4
- Virginia 4
- Florida 3
- Illinois 3
- North Carolina 3
- South Carolina 3
- Tennessee 3
- Texas 3
- Alabama 2
- Pennsylvania 2
- Arizona 1
- District of Columbia 1
- Maryland 1
- Missouri 1
Customer overlap
Who shops at Jeni's Splendid Ice Creams
Tracked chains Jeni's Splendid Ice Creams customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
T
Turnip Truck
100
P
Publix Gas
98
F
Fox in the Snow
71
T
Tanner Corporate Services
69
M
Mojo's Tacos
61
S
Superica
61
Superica
61
N
Northstar Cafe
55
Northstar Cafe
55
R
Reid's Fine Foods
54
L
Littleton's Market
51
More trends