Growth
Go! Calendars, Toys & Games against its category
The biggest tracked US toy store chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Go! Calendars, Toys & Games's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
L
LEGO
|
-2.2% |
| 2 |
B
Build-A-Bear Workshop
|
-15.0% |
| 3 |
L
Learning Express Toys
|
+18.7% |
| 4 |
A
American Girl
|
-3.1% |
| 5 |
F
Fao Schwarz
|
- |
| 6 |
L
Lakeshore Learning
|
-23.6% |
| 7 |
B
Bricks & Minifigs
|
-3.9% |
| 8 | T Through The Decades | +3.9% |
| 9 |
S
Sir Troy's Toy Kingdom
|
- |
| 10 |
A
ABU Games
|
+18.9% |
| 15 |
G
Go! Calendars, Toys & Games
|
-26.3% |
Share of tracked category spend, indexed
Store footprint
Store map
96 tracked Go! Calendars, Toys & Games locations across 36 US states.
Tracked stores by state
- Ohio 7
- Indiana 6
- Pennsylvania 6
- Missouri 5
- Virginia 5
- Colorado 4
- Michigan 4
- New Jersey 4
- Oregon 4
- Texas 4
- Arizona 3
- Connecticut 3
- Florida 3
- Illinois 3
- Utah 3
- Washington 3
- Hawaii 2
- Iowa 2
- Maryland 2
- Maine 2
- Minnesota 2
- North Carolina 2
- New York 2
- Tennessee 2
- Wisconsin 2
- Alaska 1
- California 1
- Delaware 1
- Idaho 1
- Kansas 1
- Kentucky 1
- Louisiana 1
- Massachusetts 1
- New Hampshire 1
- South Carolina 1
- Wyoming 1
Customer overlap
Who shops at Go! Calendars, Toys & Games
Tracked chains Go! Calendars, Toys & Games customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
G
Grove City Country Club
100
K
Kennie's Market
50
Kennie's Market
50
J
Jubilee Foods
31
M
MARTIN’S
29
MARTIN’S
29
H
Hy-Vee Distribution
28
Hy-Vee Distribution
28
M
Martin's Fuel
27
Martin's Fuel
27
More trends