Growth
Franz Bakery Outlet against its category
The biggest tracked US bakeries chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Franz Bakery Outlet's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
A
Auntie Anne's
|
-6.7% |
| 2 |
N
Nothing Bundt Cakes
|
+10.5% |
| 3 |
P
Paris Baguette
|
- |
| 4 |
W
Wetzel's Pretzels
|
+1.8% |
| 5 |
T
Tous Les Jours
|
- |
| 6 |
C
Cinnabon
|
-6.7% |
| 7 |
8
85C Bakery Cafe
|
+18.7% |
| 8 |
I
Insomnia Cookies
|
-15.1% |
| 9 |
G
Great American Cookies
|
-3.2% |
| 10 |
T
Tatte Bakery & Cafe
|
+11.2% |
| 33 | F Franz Bakery Outlet | -19.6% |
Share of tracked category spend, indexed
Store footprint
Store map
28 tracked Franz Bakery Outlet locations across 4 US states.
Tracked stores by state
- Washington 12
- Idaho 7
- Oregon 6
- Utah 3
Customer overlap
Who shops at Franz Bakery Outlet
Tracked chains Franz Bakery Outlet customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
D
Dreams To Meet
70
F
Fred Meyer Gas
55
Fred Meyer Gas
55
S
Swensen's
52
T
Tillamook Cow
46
T
Tillamook
46
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