Trends · data through July 2026

Hardware Stores in Wisconsin

Iceflower tracks 198 stores from 36 hardware stores chains in Wisconsin. Tractor Supply Co. grew fastest over the last year, ahead of Ace Hardware and Menards.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
36
Tracked stores
198
Consumer panel
130M+

Growth ranking

Fastest-growing tracked hardware stores chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Tractor Supply Co. and Ace Hardware sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 T Tractor Supply Co. logo Tractor Supply Co. - +7.8%
2 A Ace Hardware logo Ace Hardware - +6.7%
3 M Menards logo Menards - -3.4%
4 H Harbor Freight Tools logo Harbor Freight Tools - -5.5%
5 T True Value logo True Value - -28.8%
  • Menards
  • Ace Hardware
  • Harbor Freight Tools
  • Sherwin-Williams
  • Tractor Supply Co.
  • True Value
  • Elliott Ace Hardware
  • Other tracked chains

Store footprint

Store map

198 tracked store locations in Wisconsin. The 7 largest tracked chains are highlighted.

  • Menards (42)
  • Ace Hardware (45)
  • Harbor Freight Tools (21)
  • Sherwin-Williams (23)
  • Tractor Supply Co. (18)
  • True Value (17)
  • Elliott Ace Hardware (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 A Ace Hardware logo Ace Hardware 45
  • 2 M Menards logo Menards 42
  • 3 S Sherwin-Williams logo Sherwin-Williams 23
  • 4 H Harbor Freight Tools logo Harbor Freight Tools 21
  • 5 T Tractor Supply Co. logo Tractor Supply Co. 18
  • 6 T True Value logo True Value 17
  • 7 L L&M Fleet Supply 3
  • 8 W Woodcraft logo Woodcraft 1
  • 9 M Martin's Hardware & Pet 1
  • 10 D Dunn Lumber 1
  • 11 D Dorn Ace Hardware 1
  • 12 N Nelson Agri-Center 1
  • 13 L Luedtke Lumber 1
  • 14 H Hartje Farm Home & Sports 1
  • 15 S Stoughton Lumber Co Inc 1
  • 16 J Jackson's Do It Best Hardware 1
  • 17 O Orfordville Lumber Inc 1
  • 18 F Farm & Home Ace Hardware 1
  • 19 H Husty Hardware 1
  • 20 L Lloyds True Value Hardware 1
  • 21 D Deegan's Hardware and Rental 1
  • 22 N Northside Hardware Inc 1
  • 23 T Tennies Ace Hardware 1
  • 24 D Drews True Value logo Drews True Value 1
  • 25 U Union Grove Lumber and True Value Hardware 1
  • 26 N Nelson True Value logo Nelson True Value 1
  • 27 R Rockler Woodworking and Hardware logo Rockler Woodworking and Hardware 1
  • 28 S Snap-On Tools logo Snap-On Tools 1
  • 29 K Kenosha Ace Hardware 1
  • 30 D Douglas Hardware & Rental 1
  • 31 N Neu's Hardware Gallery 1
  • 32 H Hanna Trailer Supply 1
  • 33 R Russo Power Equipment logo Russo Power Equipment 1
  • 34 M Martens Farm & Home True Value 1
  • 35 R Rozman True Value logo Rozman True Value 1
  • 36 E Elliott Ace Hardware logo Elliott Ace Hardware 1

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