Trends · data through September 2026

Discount Stores in Iowa

Iceflower tracks 574 stores from 31 discount store chains in Iowa. Dollar Tree grew fastest over the last year, ahead of Dollar General and Family Dollar.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
31
Tracked stores
574
Consumer panel
130M+

Growth ranking

Fastest-growing tracked discount store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Dollar Tree and Dollar General sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 D Dollar Tree logo Dollar Tree - +2.6%
2 D Dollar General logo Dollar General - +0.7%
3 F Family Dollar logo Family Dollar - -10.5%
4 D DaaBIN Store - -56.7%
5 B Big Lots logo Big Lots - -100.0%
  • Dollar General
  • Dollar Tree
  • Five Below
  • Family Dollar
  • Ollie's Bargain Outlet
  • Iowa Liquidation Deals
  • DaaBIN Store
  • Other tracked chains

Store footprint

Store map

574 tracked store locations in Iowa. The 7 largest tracked chains are highlighted.

  • Dollar General (361)
  • Dollar Tree (100)
  • Five Below (16)
  • Family Dollar (63)
  • Ollie's Bargain Outlet (2)
  • Iowa Liquidation Deals (1)
  • DaaBIN Store (4)
  • Other tracked chains

Top tracked chains by store count

  • 1 D Dollar General logo Dollar General 361
  • 2 D Dollar Tree logo Dollar Tree 100
  • 3 F Family Dollar logo Family Dollar 63
  • 4 F Five Below logo Five Below 16
  • 5 D DaaBIN Store 4
  • 6 B Big Lots logo Big Lots 3
  • 7 O Ollie's Bargain Outlet logo Ollie's Bargain Outlet 2
  • 8 R Retail Rebel logo Retail Rebel 2
  • 9 R Routh’s Rubbish 1
  • 10 P Pella Hometown Variety 1
  • 11 C Crazy Deals Of Iowa 1
  • 12 T The Lucky Fin 1
  • 13 B Belle Plaine Discount and More 1
  • 14 B BWP Auctions 1
  • 15 R Retail Rehab 1
  • 16 M Mix and Match 1
  • 17 N New York Dollar Store 1
  • 18 B Ben's Five and Dime 1
  • 19 B Bowers Best Discount Store 1
  • 20 O Otterville Odds & Ends Store 1
  • 21 H Hill of a Deal Discount Store 1
  • 22 P pOpshelf logo pOpshelf 1
  • 23 H Heartland Market 1
  • 24 T Triumph Surplus Store 1
  • 25 T The Looney Bin Store 1
  • 26 K Krazy Krates 1
  • 27 M Main Street Exchange 1
  • 28 B Bowers North Discount Store 1
  • 29 W Where Ya Bin Clive 1
  • 30 B Big Boyz Treasures 1
  • 31 I Iowa Liquidation Deals 1

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