Growth
VIP Nails against its category
The biggest tracked US nail salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks VIP Nails's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
R
Regal Nails
|
-5.6% |
| 2 | P Pro Nails | -5.3% |
| 3 | H Happy Nails | -2.3% |
| 4 | V VIP Nails | -3.3% |
| 5 | L Lovely Nails | -3.4% |
| 6 |
S
Star Nails
|
-1.5% |
| 7 |
A
Anthony Vince' Nail Spa
|
-8.8% |
| 8 | L Luxury Nails | -0.9% |
| 9 | L Lee Nails | -5.6% |
| 10 | T Top Nails | -3.7% |
Share of tracked category spend, indexed
Store footprint
Store map
192 tracked VIP Nails locations across 39 US states.
Tracked stores by state
- Texas 34
- California 16
- Florida 13
- Indiana 11
- North Carolina 8
- Illinois 7
- Wisconsin 7
- Mississippi 6
- New York 6
- South Carolina 6
- Virginia 6
- Georgia 5
- New Jersey 5
- Ohio 5
- Kentucky 4
- Louisiana 4
- Michigan 4
- Oklahoma 4
- Tennessee 4
- Washington 4
- Colorado 3
- Iowa 3
- Pennsylvania 3
- Alabama 2
- Arkansas 2
- Connecticut 2
- Delaware 2
- Massachusetts 2
- Missouri 2
- Rhode Island 2
- Utah 2
- Alaska 1
- Arizona 1
- Hawaii 1
- Maryland 1
- Minnesota 1
- New Mexico 1
- Nevada 1
- Oregon 1
Customer overlap
Who shops at VIP Nails
Tracked chains VIP Nails customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
W
Wawa Gas Station
100
I
Imperial Smoke Shop
61
C
China Lake NAWS Commissary
58
M
Macey's Pleasant Grove
37
H
Heritage's
36
Heritage's
36
R
RushShelby Energy
30
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