Growth
The Dolly Llama against its category
The biggest tracked US bakeries, donuts & desserts by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Dolly Llama's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
A
Auntie Anne's
|
-0.2% |
| 2 |
N
Nothing Bundt Cakes
|
+12.8% |
| 3 |
K
Krispy Kreme
|
-11.1% |
| 4 |
P
Paris Baguette
|
- |
| 5 |
T
Tous Les Jours
|
- |
| 6 |
W
Wetzel's Pretzels
|
-0.3% |
| 7 |
C
Cinnabon
|
-3.0% |
| 8 |
8
85C Bakery Cafe
|
-1.8% |
| 9 |
I
Insomnia Cookies
|
-9.7% |
| 10 |
G
Great American Cookies
|
-3.0% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked The Dolly Llama locations across 6 US states.
Tracked stores by state
- Texas 3
- California 2
- Florida 2
- North Carolina 1
- South Carolina 1
- Utah 1
Customer overlap
Who shops at The Dolly Llama
Tracked chains The Dolly Llama customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
A
Aji Sushi Teppan
100
Aji Sushi Teppan
100
A
Asaderos Super Market
47
T
Tuscanos Pizza and Pasta
27
S
San Jose's Original Mexican Restaurant
26
E
El Cerro Mexican Bar & Grill
23
T
The Hangry Bison
21
C
Cinemark Allen 16
20
Cinemark Allen 16
20
T
The Whole Enchilada
18
V
Volcano Hot Pot & BBQ
16
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