Growth
The Baked Bear against its category
The biggest tracked US casual eateries chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Baked Bear's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
D
Dunkin'
|
-2.1% |
| 2 |
B
Baskin-Robbins
|
- |
| 3 |
K
Krispy Kreme
|
-9.0% |
| 4 |
C
Cold Stone Creamery
|
-8.8% |
| 5 |
E
Einstein Bros. Bagels
|
+2.6% |
| 6 |
R
Rita's Italian Ice & Frozen Custard
|
+1.6% |
| 7 |
S
sweetFrog Premium Frozen Yogurt
|
-0.9% |
| 8 | L La Michoacana | -2.8% |
| 9 |
M
Menchie's Frozen Yogurt
|
+9.6% |
| 10 |
H
Handel's Homemade Ice Cream
|
+4.6% |
| 76 |
T
The Baked Bear
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
25 tracked The Baked Bear locations across 9 US states.
Tracked stores by state
- Texas 6
- California 5
- New Jersey 4
- Oklahoma 3
- Florida 2
- South Carolina 2
- Georgia 1
- Maryland 1
- Tennessee 1
Customer overlap
Who shops at The Baked Bear
Tracked chains The Baked Bear customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Crest Foods
100
Crest Foods
100
T
True Texas BBQ
97
T
Tinker VA Clinic
64
M
MCAS Miramar Commissary
54
MCAS Miramar Commissary
54
T
Tinker AFB Commissary
54
Tinker AFB Commissary
54
More trends