Growth
New China Restaurant against its category
The biggest tracked US Chinese chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks New China Restaurant's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
|
+5.3% |
| 2 | S Steam | +13.2% |
| 3 | C China Wok | -3.6% |
| 4 |
D
|
+11.2% |
| 5 | C China King | -1.6% |
| 6 | G Great Wall | -6.5% |
| 7 | C China Garden | -4.9% |
| 8 | H Hong Kong Restaurant | -5.7% |
| 9 | N New China | -6.5% |
| 10 |
P
|
-10.5% |
| 130 | N New China Restaurant | -16.1% |
Share of tracked category spend, indexed
Store footprint
Store map
41 tracked New China Restaurant locations across 21 US states.
Tracked stores by state
- Florida 6
- California 4
- New York 4
- Georgia 3
- Wisconsin 3
- Alabama 2
- Illinois 2
- Indiana 2
- North Carolina 2
- New Jersey 2
- Alaska 1
- Hawaii 1
- Iowa 1
- Kentucky 1
- Michigan 1
- Mississippi 1
- Pennsylvania 1
- South Carolina 1
- Tennessee 1
- Virginia 1
- West Virginia 1
Customer overlap
Who shops at New China Restaurant
Tracked chains New China Restaurant customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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